Privacy and Security Statement

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Effective Date: January 17, 2025

This Privacy and Security Statement applies to Flats Apparel Co., including our website and any digital or physical interactions you have with us. At Flats Apparel Co., we prioritize your privacy and security while providing quality outdoor apparel inspired by the Lake St. Clair Flats. By using our website or services, you consent to the practices described in this Statement.

In this Statement, “we,” “our,” or “us” refers to Flats Apparel Co.

What Personal Information We Collect

You are not required to provide personal information to browse our website. However, if you make a purchase, create an account, or contact us, we may collect the following information:

• Identifiers: Name, email address, mailing/shipping address, phone number, and payment details.

• Purchase Information: Details about the products you order (e.g., hats) and transaction history.

• Technical Data: IP address, browser type, and device information when you interact with our website.

How We Use Your Information

We use the information we collect for the following purposes:

• To Process Orders: Fulfilling your purchase requests, delivering products, and contacting you about your orders.

• To Improve Your Experience: Customizing your browsing experience and enhancing our website functionality.

• To Communicate with You: Sending updates about new products, restocks, and special promotions (with your consent).

• To Analyze Trends: Understanding website traffic and customer preferences to improve our offerings.

Cookies and Tracking

We use cookies to enhance your browsing experience and improve our website’s performance. Cookies are small text files stored on your device that help us:

• Recognize repeat visitors and save your preferences.

• Analyze website traffic and trends.

• Maintain your shopping cart as you browse our store.

If you prefer, you can disable cookies in your browser settings. Note that some website features may not function properly without cookies.

How We Protect Your Information

We implement security measures to protect your personal information, including:

• Encryption: Payment details are processed securely through encrypted payment gateways.

• Access Control: Limiting access to sensitive information to authorized personnel only.

• Data Retention: Retaining personal data only as long as necessary for business and legal purposes.

While we strive to safeguard your information, no system can guarantee absolute security. Please avoid sharing sensitive information via email.

Sharing Your Information

We respect your privacy and do not sell your personal information. However, we may share your information with:

• Service Providers: Third parties who help us process payments, fulfill orders, or manage our website.

• Legal Requirements: When required by law or to protect our rights, property, or safety.

Your Choices

You have the following rights regarding your personal information:

• Opt-Out of Marketing: You can unsubscribe from marketing emails by clicking the “unsubscribe” link in any email or contacting us directly.

• Access or Update Your Information: If you have an account, you can log in to update your details.

For other requests, contact us at [Insert Contact Email].

Children’s Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us.

Changes to This Statement

We may update this Statement periodically to reflect changes in our business or legal requirements. Updates will be posted on this page with a new effective date. Please review this Statement regularly.

Contact Us

If you have questions about this Statement or how we handle your information, please contact us:

Flats Apparel Co.

Email: info@flatsapparelco.com